[ZachTheZip]

Akron hires new marketing guy

AKRON - University of Akron athletics director Tom Wistrcill announced the appointment of Dan Satter as the Zips' Senior Associate Athletics Director for External Relations.

Satter, who spent the past two-and-a-half years at Boston University, will begin in his new capacity April 5. At Akron, he will work closely with Wistrcill in the department's administration, be the department's liaison with ISP Sports and lead all facets of the Zips' external affairs, including the marketing, ticket operations and sales, media relations, merchandising and licensing, video and spirit departments.

So he's now in charge of pretty much everything people complain about when it comes to being a Zips fan.

[RootforRoo44]

Akron hires new marketing guy

AKRON - University of Akron athletics director Tom Wistrcill announced the appointment of Dan Satter as the Zips' Senior Associate Athletics Director for External Relations.

Satter, who spent the past two-and-a-half years at Boston University, will begin in his new capacity April 5. At Akron, he will work closely with Wistrcill in the department's administration, be the department's liaison with ISP Sports and lead all facets of the Zips' external affairs, including the marketing, ticket operations and sales, media relations, merchandising and licensing, video and spirit departments.

So he's now in charge of pretty much everything people complain about when it comes to being a Zips fan.

Believe it or not, i dont have much confidence.

[vmd9]

I say we should have a special forum...like for marketing ideas or suggestions, so this guy can have help to do the best he can. People come up with great ideas every day, and it could be nice for one place to have them all to make it easy on the guy. But I wish him luck and hope this means change is coming

[Z.I.P.]

Akron hires new marketing guy

AKRON - University of Akron athletics director Tom Wistrcill announced the appointment of Dan Satter as the Zips' Senior Associate Athletics Director for External Relations.

Satter, who spent the past two-and-a-half years at Boston University, will begin in his new capacity April 5. At Akron, he will work closely with Wistrcill in the department's administration, be the department's liaison with ISP Sports and lead all facets of the Zips' external affairs, including the marketing, ticket operations and sales, media relations, merchandising and licensing, video and spirit departments.

So he's now in charge of pretty much everything people complain about when it comes to being a Zips fan.

Ladies and gentlemen, meet the next University of Akron AD.

[g-mann17]

Akron hires new marketing guy

AKRON - University of Akron athletics director Tom Wistrcill announced the appointment of Dan Satter as the Zips' Senior Associate Athletics Director for External Relations.

Satter, who spent the past two-and-a-half years at Boston University, will begin in his new capacity April 5. At Akron, he will work closely with Wistrcill in the department's administration, be the department's liaison with ISP Sports and lead all facets of the Zips' external affairs, including the marketing, ticket operations and sales, media relations, merchandising and licensing, video and spirit departments.

So he's now in charge of pretty much everything people complain about when it comes to being a Zips fan.

Ladies and gentlemen, meet the next University of Akron AD.

No we don't promote from within, just ask Hunter.

[Z.I.P.]

Akron hires new marketing guy

AKRON - University of Akron athletics director Tom Wistrcill announced the appointment of Dan Satter as the Zips' Senior Associate Athletics Director for External Relations.

Satter, who spent the past two-and-a-half years at Boston University, will begin in his new capacity April 5. At Akron, he will work closely with Wistrcill in the department's administration, be the department's liaison with ISP Sports and lead all facets of the Zips' external affairs, including the marketing, ticket operations and sales, media relations, merchandising and licensing, video and spirit departments.

So he's now in charge of pretty much everything people complain about when it comes to being a Zips fan.

Ladies and gentlemen, meet the next University of Akron AD.

No we don't promote from within, just ask Hunter.

I see that trend being reversed. Starting with women's bb. There's such a thing as hiring your successor. You just don't have the opportunity to make the final decision.

[Jake]

This guy needs to be empowered to market the campus as a whole and should work directly with UA's department of institutional marketing. If UA sees marketing athletics in the macro sense that it should, there will be a much higher chance of success. Athletics is just a microcosm of the university as a whole. Marketing cannot be effective if it is done in pieces and parts. Students in general at UA are not inspired or energized (they readily wear the logos of other universities while on campus) because UA still suffers from an identity problem. Yes, there has been improvement but not enough. UA needs to make itself environmentally/visually distinct from the rest of the city so that students can have their pride lifted and feel like they belong to a real campus and not some hodge podge Cleveland Stateish look where one can't tell where the campus begins and downtown leaves off. Our sense of sight is a very strong motivator and trumps what people hear or say. This is why billboards and television are excellent mediums

This not only lifts the pride of UA students but the community as a whole. The people of the city of Akron need to be proud of their university and to be honest they are not and make fun of it more than our rival to the east. I've heard comments out in the bars on the order of, "you don't support the Zips do you?". Akronites still see UA as silly and not a real university (Akron U) and that needs to change before anything else changes.

And by the way the term, "Akron U" is not a nick name for The University of Akron. It is the worst kind of insult because it is not used out of maliciousness. It is used out of apathetic indifference for the institution. "Akron U" is another way of calling the university, "Hilltop High."

Good luck to the new marketing guy. He needs our support and more importantly, the support of the board of trustees and administration at The University of Akron.

[zippy5]

Oh boy.

[vmd9]

This guy needs to be empowered to market the campus as a whole and should work directly with UA's department of institutional marketing. If UA sees marketing athletics in the macro sense that it should, there will be a much higher chance of success. Athletics is just a microcosm of the university as a whole. Marketing cannot be effective if it is done in pieces and parts. Students in general at UA are not inspired or energized (they readily wear the logos of other universities while on campus) because UA still suffers from an identity problem. Yes, there has been improvement but not enough. UA needs to make itself environmentally/visually distinct from the rest of the city so that students can have their pride lifted and feel like they belong to a real campus and not some hodge podge Cleveland Stateish look where one can't tell where the campus begins and downtown leaves off. Our sense of sight is a very strong motivator and trumps what people hear or say. This is why billboards and television are excellent mediums

This not only lifts the pride of UA students but the community as a whole. The people of the city of Akron need to be proud of their university and to be honest they are not and make fun of it more than our rival to the east. I've heard comments out in the bars on the order of, "you don't support the Zips do you?". Akronites still see UA as silly and not a real university (Akron U) and that needs to change before anything else changes.

And by the way the term, "Akron U" is not a nick name for The University of Akron. It is the worst kind of insult because it is not used out of maliciousness. It is used out of apathetic indifference for the institution. "Akron U" is another way of calling the university, "Hilltop High."

Good luck to the new marketing guy. He needs our support and more importantly, the support of the board of trustees and administration at The University of Akron.

Hey Jake I heard this new guy is really pushing for UA to build an arena downtown off campus

[Jake]

This guy needs to be empowered to market the campus as a whole and should work directly with UA's department of institutional marketing. If UA sees marketing athletics in the macro sense that it should, there will be a much higher chance of success. Athletics is just a microcosm of the university as a whole. Marketing cannot be effective if it is done in pieces and parts. Students in general at UA are not inspired or energized (they readily wear the logos of other universities while on campus) because UA still suffers from an identity problem. Yes, there has been improvement but not enough. UA needs to make itself environmentally/visually distinct from the rest of the city so that students can have their pride lifted and feel like they belong to a real campus and not some hodge podge Cleveland Stateish look where one can't tell where the campus begins and downtown leaves off. Our sense of sight is a very strong motivator and trumps what people hear or say. This is why billboards and television are excellent mediums

This not only lifts the pride of UA students but the community as a whole. The people of the city of Akron need to be proud of their university and to be honest they are not and make fun of it more than our rival to the east. I've heard comments out in the bars on the order of, "you don't support the Zips do you?". Akronites still see UA as silly and not a real university (Akron U) and that needs to change before anything else changes.

And by the way the term, "Akron U" is not a nick name for The University of Akron. It is the worst kind of insult because it is not used out of maliciousness. It is used out of apathetic indifference for the institution. "Akron U" is another way of calling the university, "Hilltop High."

Good luck to the new marketing guy. He needs our support and more importantly, the support of the board of trustees and administration at The University of Akron.

Hey Jake I heard this new guy is really pushing for UA to build an arena downtown off campus

Then they should shoot him...out of a cannon. Fire! LOL!

and in all seriousness, UA can kiss good bye any chance of filling any sports venue if they make the horrible mistake of putting their arena off campus. Also, what I am hearing from the UA movers and shakers is that the arena is going on campus. It is what Proenza and all of Buchtel Hall want to see happen.

[sportsfan]

Well, I wish him the best. From what I see and hear - marketing has been a major disappointment!

Let's give him a fair chance.......

[Jake]

Well, I wish him the best. From what I see and hear - marketing has been a major disappointment!

Let's give him a fair chance.......

I agree. Go Zips and go University of Akron. Let's hope he at the very least gets Akronites to see an "Akron Zips" Flag flying off their neighbors' porches and not respond with the question, "what's that supposed to be?"

That's right, people in Akron fly OSU, K.E.N.T State and MSU flags from their windows and porches and have no idea what a (UA) Zips Flag is all about. That is a pathetic illustration of how miserable UA marketing is as a whole. It is no wonder why K.E.N.T. State laughs us off the map. They have every reason to.

[RootforRoo44]

Well, I wish him the best. From what I see and hear - marketing has been a major disappointment!

Let's give him a fair chance.......

I agree. Go Zips and go University of Akron. Let's hope he at the very least gets Akronites to see an "Akron Zips" Flag flying off their neighbors' porches and not respond with the question, "what's that supposed to be?"

That's right, people in Akron fly OSU, K.E.N.T State and MSU flags from their windows and porches and have no idea what a (UA) Zips Flag is all about. That is a pathetic illustration of how miserable UA marketing is as a whole. It is no wonder why K.E.N.T. State laughs us off the map. They have every reason to.

I wouldnt be laughing if i was a piece of trash Can't Stater. What is there to be proud of when your campus resembles a little slice of New Jersey in Ohio and it rains all the time?

[Jake]

Well, I wish him the best. From what I see and hear - marketing has been a major disappointment!

Let's give him a fair chance.......

I agree. Go Zips and go University of Akron. Let's hope he at the very least gets Akronites to see an "Akron Zips" Flag flying off their neighbors' porches and not respond with the question, "what's that supposed to be?"

That's right, people in Akron fly OSU, K.E.N.T State and MSU flags from their windows and porches and have no idea what a (UA) Zips Flag is all about. That is a pathetic illustration of how miserable UA marketing is as a whole. It is no wonder why K.E.N.T. State laughs us off the map. They have every reason to.

I wouldnt be laughing if i was a piece of trash Can't Stater. What is there to be proud of when your campus resembles a little slice of New Jersey in Ohio and it rains all the time?

Oh come on, I'm as big a rival against K.E.N.T. as much as the next guy, but you've got to be kidding when you put down their beautiful campus. They have a great looking campus. Its rural setting gives it a huge advantage. UA's campus is coming along for being an urban campus but it still has a long way to go and needs to stick to the plan of maintaining its integrity and detached look from the rest of the city. It has a ways to go before it starts really attracting students from out of state who want to live and recreate on a beautiful and self-contained urban campus. That was the main thrust of the new on-campus stadium and that trend needs to continue much much more than where the UA campus is presently. This is one reason why the new arena needs to be in the heart of the campus and not off-campus in downtown Crackron.

[Big Zip]

Funny that isn't the conversation was having with me last week....the neighbor whose son has recently made the decision to go to Akron after touring Can't State, Ohio Northern, Ohio State and Toledo along with Akron. Each campus was amazingly disappointing and felt old and broken down. His depiction of the parents tour of Ohio State dorms was the best...he told me they showed them a dorm with shower curtains for closet doors, no security for your stuff, and the best was when they told him the dorms didn't have air conditioning was because they didn't need it. He pointed out he lived 2 hours north and he needs air conditioning before the end of the school year and the tour guide actually told him the students don't complain.