If it makes economic sense and it puts "eyes on campus" then it very much serves the University and its programs. A Browns fan from another county comes to see the training camp, and decides to stop in one day to see a football game, soccer game, basketball game. Or he brings his high school age kids and they decide they want to know more about Akron. That it isn't CSU or Tri-C or LCCC or _______ College. Maybe he (like me) is returning to school at 30+ 40+ 50+ and likes what he sees. Maybe someone notices the banners in the soccer stadium and comes to a game, the Student Union, the Rec facilities, the dorms, the green spaces. The ballpark. OK not the ballpark. The campus has a lot to offer and the more eyes it gets from outside, the more the whole university loses its stigma.