My apologies if I've missed the point. Coming from a recent graduate (less than a few years removed), you can try to put lipstick on the pig all you want with all the gimmicks, but the only thing that matters is making basketball or whatever sport relevant for people to come. I realize we aren't a "pig", we are actually a decent mid major program, but the point still stands. Please don't turn this into an OSU bash fest, but not many people grow up Akron fans believe it or not. They don't go to games just for the hell of it. You obviously have your core group of students that attend every game, you have your students that attend some games (OU, Toledo, Can't State), and then you have your students that attend zero games. What is an acceptable number of students you are ok with? You can complain all you want about it, but the fact is that more students are at least attending some games now than ever before. What games are they coming to? GAMES PEOPLE CARE ABOUT. You want people to come to the games for good? Stop losing to Miami and NIU, and go out and beat somebody that people and ESPN will talk about. Take the program to another level. You can only do so much with your conference opponents, but there are definitely chances in the OOC and the tournament(s). And no im not talking about taking our OOC schedule from an average RPI of 200 to 100. I'm talking about scheduling teams people have heard of and beating them. OSU, Cinci, Xavier, Michigan, Michigan St, Notre Dame, anyone. USC sucks, but beating them made us feel a little better about the loss of Tree right? I have a friend who transferred from Akron to OSU. She has zero interest in sports, but bought season tickets for OSU football because attending football games is the thing to do at OSU. Why is it the thing to do at OSU? People talk about them because they win games that people care about. How many corny ass promotions does OSU run to get buts in seats? Marketing? Winning markets itself. Students camp out for a week just to get tickets to a Duke/NC basketball game. Do students at Akron stay in and study while Duke students make time to go to basketball games? No. I just can't beat this point enough and its been had over and over which is why I may come off edgy. Take the program to another level and attendance will rise. Create a product people care about. The program looks topped out for the time being (even though I think the young talent level is higher than ever). Attendance isnt going to change permanently unless you give a reason to. Getting students to go to games to watch the team should be the goal. Not coming to a game to get $5. How to take the program to another level is a much better discussion really. Its really simple economics. If there is demand for your product people will buy it. Make your product in demand. OU had an average attendance increase of ~800 the year after they made the sweet 16 compared to the prior year, a 34% increase in ticket revenue, and a 53% increase in season ticket holders. I feel the potential is even greater in Northeast Ohio with no elite college basketball within a reasonable distance.