As we were in the process of changing our seat location, the young lady at the ticket office told us we wouldn't know the location of or new seats until the ticket manager had time to go through the dozens of other requests from other ticket holders. Guest zip, do you understand anything about economics? Price is a function of supply and demand, when demand goes up so does price and vise-versa. Seeing as how the JAR is not exactly packed for most games it seems to me that the net effect of this policy will a loss of revenue to school. There is an axiom in business that costs much more to get a new customer than to retain an old one. MY prediction, lots of empty blue seats in the lower level unless they give them away.