That concept if self fulfilling, though. This isn't knock on the Beacon, but an observation on the Media in general. If they only report Ohio State stories, or only Can't State stories, then that is all the public wil be interested in because it is the only thing they know they should be interested in. Yeah, the media is always consciously or subconsciously aware of this.For proof, all you gotta do is look at social issues or political topics.It's scare when some media outlet or reporter isn't trying to cram issues down the public's throat that THEY think the people should know about and/or take a more activist position on. Yet somehow, when it comes to sports, they fain "oh, the public aren't interested, why should we force it on them?" Well, I call Bull! You know damned well that you generate the interest. It is YOU (the paper) who doesn't have the interest.Like it was alluded to earlier in this thread. They were probably holding out for a grease job... either something on the down-low, or atleast the purchase of some ad space. Once that happens, oh, then the wheels of interest start turning. Unless of course, the public gets interested on it's own, then the paper begrudgingly has to put out.