Free tickets for the students (not really), $60 season tickets for the public... same wins....and losses, year after year... same 2,600- 3,200 people year after year. Maybe it's just not that big a deal to very many people. I think you can try a number of different marketing ideas, giveaways etc, but after so many years, I think the interest level of MAC athletics has been determined. Dog tags? are those going to move the needle? You either want to go to the games or not.