Marketing Idea #1

[scottditzen]

I noticed last year that they flushed up some MAC scores at half time, but only saw it once and I can't remember what game. I totally agree they should show some scores in between "I'm thinking Arby's" and "Kiss Cam" ads. Oh, and don't forget to stop at "Whiskey Dick's" after the game!

It would be very cool if we can have the scoreboard broadcast someone reading through and commenting on the scores. Maybe have a media student or invite guest local personalities to do the read.

p.s. Whisky Dicks...right, what a stupid name...let's all hang out there lol.

[Hilltopper]

Who can we speak with about getting scores from other ncaa games on the scoreboard??

Knowing how marketing people think, I would imagine they wouldn't think it was a great idea. It might dilute their brand image!

[Dr Z]

I noticed last year that they flushed up some MAC scores at half time, but only saw it once and I can't remember what game. I totally agree they should show some scores in between "I'm thinking Arby's" and "Kiss Cam" ads. Oh, and don't forget to stop at "Whiskey Dick's" after the game!

It would be very cool if we can have the scoreboard broadcast someone reading through and commenting on the scores. Maybe have a media student or invite guest local personalities to do the read.

I'm all for that. A nice thing about Infocision is the WIFI, I can bring my ipod and actually follow other games.

[GP1]

I noticed last year that they flushed up some MAC scores at half time, but only saw it once and I can't remember what game. I totally agree they should show some scores in between "I'm thinking Arby's" and "Kiss Cam" ads. Oh, and don't forget to stop at "Whiskey Dick's" after the game!

It would be very cool if we can have the scoreboard broadcast someone reading through and commenting on the scores. Maybe have a media student or invite guest local personalities to do the read.

I'm all for that. A nice thing about Infocision is the WIFI, I can bring my ipod and actually follow other games.

I love it. This board has to have the oldest posters in the world.

[zippy5]

fixed it for you

http://pittsburgh.pirates.mlb.com/pit/ticketing/buc_night.jsp

Re-fixed.

Do you really think that, if "Buck-a-Roo" nights appear next season, it's because some UA person took in a Pittsburgh Pirates' game?

No kidding - Everyone does "Dollar Night." YSU does it. The Aeros do it. I'm sure the Milwaukee Bucks do it too. The overall idea is hardly original.

But - How many times has it been done at UA? Zero. How many times has ANYTHING of substance or success, Marketing-wise been done at Akron in the last 5 years? How many 3rd grade baton twirlers did you seen at the JAR this season? Hundreds.

How many team jersey's were on sale at the team shop? Zero.

What was your favorite promotion to fill the JAR this past season? For lack of any other choice, could it have been the "White Out?" How original was that one? How original was "Fear the Roo"? How successful were those two?

People grouse about UA Marketing. But who offers a solution that would get thousands of fans to a game that would otherwise stay home? I did it. And not with a simple link to YSU's promotion. Or simply saying "Dollar Night." I laid it all out. Tied into the "Roo" thing and ready to go. For free in 20 minutes of my lunch time, with my hacker Photoshop skills. The idea costs almost nothing to execute, and can be used annually, easily becoming a tradition that people will place on their calendar.

If 3k @ the JAR, or 5k @ InfoCision is cool with UA, they are free to ignore the idea. Band nights and baton twirlers always get Joe Akron off the couch, right?

yikes, I wasn't really serious...it would work. There's a lot of things that would work that we don't try. We really don't try much honestly. The little dane corps and baton twirlers do need to go. Makes it feel like a high school game. First order of business if I was TW, consolidate all the students in one section. Give the Rowdies the behind the basket seats if need be, but it isn't a college basketball environment with all the students spread out. Who know with Akron though, we might just see them all sit on their hands together instead.