If you add in the $4.5-$5 million we're paying for Infocision then we're spending about just as much as OU on football. The difference is on how the money is getting spent. OU using it for staffing, training tables, and whatever else. We blew it on a shiny stadium that we couldn't afford, which sits empty.
Edit: Kind of gets back to the point I make 1-2 times a year when major JAR renovations are discussed. Facility improvements are prohibitively expensive and you get more return on your dollars (from a performance perspective) on investing in coaches, recruiting, and whatever else instead.