If I were "Akron", I would float as many Tressel rumors to as many media outlets as I could. Make a simple phone call to the NCAA and ask what the sanctions are if Tressel returns. Now email/call ESPN, SI, Fox Sports, etc.. and give them some kind of quote about it. Stuff like this to can be done by some flunky and requires little work to make the job look more prestigious to another candidate. Prestigious is not the right word, but you get the idea.