Everything is impossible...until someone does it.
No one has ever actually tried to fill a Zips football stadium since Mike Waddell back in the early 2000's.
"Build it and they will come." It's that simple, huh? Who knew you'd actually need to exert an effort to bring people to Infocision in respectable, profit-bearing numbers?
Guthrie prioritized his grammar school-level Graphic Designer skills over expending any effort to address it.
Others were let off the hook the day Scarborough lazily claimed "I wouldn't have built that stadium" (so the empty seats aren't my fault). That's a really easy, one-size-fits-all excuse way to avoid tackling the issue. Valid for a lifetime.
If Goodrich publicly states he's going to fill the stadium, that's infinitely better than anything I've seen in the past 2 decades. It takes guts...guts that the Rhodes, Helsel, Wistercill, Williams and Guthrie's never showed. I trust that he has a decent plan. If it doesn't sell out, the increased attendance over recent history will still be noteworthy.