I believe when KD says the bracketbusters doesn't matter, it is when it is already determined that Akron will not be getting an at-large. This year, they MAY have had a chance when the bracketbuster game came around, but that is something we will never know. The bracketbuster game has a chance to matter every year (thats what its their for), Akron just usually isnt in the position where it is going to make a difference for them.
I, too, wonder the change of heart KD suddenly has. I remember the interview where he said fans have unrealistic expectations due to mid major programs like Butler, VCU, and even OU this year. Seems he has drastically changed his tone in a short period of time.
This is true. More revenue generated (a realistic amount) doesn't, and most likely will not mean profit for the UofA football program. I haven't looked at financial statements, so I am sort of curious how far in the red we are. However, more revenue generated, profit or not, means less money lost for the University that we are able to put somewhere else, such as a coaches salary.