g-mann17 Posted September 4, 2015 Report Share Posted September 4, 2015 http://www.areyououtthere.com/And the rebranding begins. Quote Link to comment Share on other sites More sharing options...
Balsy Posted September 4, 2015 Report Share Posted September 4, 2015 Nice commercial. Very well done. Love it! Except for the part explaining Polytechnic...when you need to explain a word about your identity in the middle of a commercial about yourself...it just sounds a little wierd. Quote Link to comment Share on other sites More sharing options...
LZIp Posted September 4, 2015 Report Share Posted September 4, 2015 thats...pretty neat. Quote Link to comment Share on other sites More sharing options...
zippyfan34 Posted September 5, 2015 Report Share Posted September 5, 2015 I actually loved the video. Quote Link to comment Share on other sites More sharing options...
Hilltopper Posted September 5, 2015 Report Share Posted September 5, 2015 You can thank Larry Burns for that video. Quote Link to comment Share on other sites More sharing options...
Blue & Gold Posted September 5, 2015 Report Share Posted September 5, 2015 That was great! Man, gotta love Cody Grice. He's becoming one of my favorite all-time Zips. Quote Link to comment Share on other sites More sharing options...
Valpo Zip Posted September 5, 2015 Report Share Posted September 5, 2015 Excellent video. Quote Link to comment Share on other sites More sharing options...
Blue & Gold Posted September 5, 2015 Report Share Posted September 5, 2015 http://www.ohio.com/news/break-news/university-of-akron-launches-major-advertising-campaign-to-recruit-students-1.621622University of Akron Launches Major Advertising Campaign to Recruit Students Quote Link to comment Share on other sites More sharing options...
Dr Z Posted September 5, 2015 Report Share Posted September 5, 2015 Well done video. Good writing with a clear message. Produced and edited well too.https://www.youtube.com/watch?v=l-jrrrW_xeo&feature=youtu.behttp://www.ohio.com/news/break-news/university-of-akron-launches-major-advertising-campaign-to-recruit-students-1.621622 University of Akron Launches Major Advertising Campaign to Recruit StudentsHA-FN-RAY!!!! I've asked for this for years. Finally, someone is making it happen. Someone has finally taken marketing serious. I am excited to see what the future holds in this department. Akron native and Cavaliers player LeBron James will be part of the campaign, with his commercial set to be filmed this month. The NBA star has agreed to participate in a commercial a year for the next five years for the school. He’s not being paid for the work. Quote Link to comment Share on other sites More sharing options...
ZachTheZip Posted September 5, 2015 Report Share Posted September 5, 2015 I'm just happy they're finally putting out a TV commercial on days outside the Super Bowl. They should follow up with some 15 ads on Youtube. Quote Link to comment Share on other sites More sharing options...
a-zip Posted September 5, 2015 Report Share Posted September 5, 2015 Great stuff…..I like it!!I hope I am right about this but I believe as the cloud is lifted from our football team and our basketball team continues success, and soccer - it will accelerate the transformation to Ohio Tech. It is a great time to re-invent yourself as The Ohio Tech Zips. To me the new Z logo, the name change is all happening to coincide with anticipated attention. Perfect timing in my opinion.Now if the ABJ would leave us alone. Of course they couldn't just print that we have a new marketing campaign to attract new students and promote positives…..they had to include the financial issues (almost defeats the campaign). Quote Link to comment Share on other sites More sharing options...
skip-zip Posted September 6, 2015 Report Share Posted September 6, 2015 a-zip...I really have to ask what "it is a great time to re-invent ourselves as The Ohio Tech Zips" means. At first, I thought it was the start of something sarcastic. Quote Link to comment Share on other sites More sharing options...
a-zip Posted September 6, 2015 Report Share Posted September 6, 2015 a-zip...I really have to ask what "it is a great time to re-invent ourselves as The Ohio Tech Zips" means. At first, I thought it was the start of something sarcastic. What I mean is that there has been a lot of negativity around the "The University of Akron" in the last years. The football team (our marquis sport) has been terrible. The University of Akron's academic rep has taken some hits around graduation rates,, financial issues, olive jars, restructuring some of the curriculum, decreasing enrollment, lowest attendance in the NCAA, etc. I think it is important academically and athletically to appeal to those outside of the Akron footprint.IF (and this is a big IF) we start to show improvement in some of these areas and there is some positive mojo created - lets pin it to The Ohio Tech Zips. Put the 1-10 seasons and all the other negativity on the University of Akron.There are several reasons to rebrand listed here, I think we fit most of them.http://brandingforthepeople.com/when-is-it-time-to-rebrand-your-company/ Quote Link to comment Share on other sites More sharing options...
MDZip Posted September 8, 2015 Report Share Posted September 8, 2015 What I mean is that there has been a lot of negativity around the "The University of Akron" in the last years. The football team (our marquis sport) has been terrible.Not trying to pick on you but this was unintentionally funny and accurate. Football is supposed to be the marquee sport but I agree with you it has become the Marquis (as in de Sade) sport. All of us who follow it year after year have to have some masochistic tendencies. :-) 2 Quote Link to comment Share on other sites More sharing options...
a-zip Posted September 8, 2015 Report Share Posted September 8, 2015 Not trying to pick on you but this was unintentionally funny and accurate. Football is supposed to be the marquee sport but I agree with you it has become the Marquis (as in de Sade) sport. All of us who follow it year after year have to have some masochistic tendencies. :-)So, now that you have highlighted my spelling error……do you have anything productive to say or should we dig through all the grammatical/spelling errors on this board……I am sure I gots lots o' dem. If you have tendencies toward Marquis de Sade, I would suggest counseling….or you and Keener get a council together to try and figure out what your point is! Quote Link to comment Share on other sites More sharing options...
Dave in Green Posted September 8, 2015 Report Share Posted September 8, 2015 The de Sade reference is something all Zips football fans can relate to. Quote Link to comment Share on other sites More sharing options...
UAZip0510 Posted September 13, 2015 Report Share Posted September 13, 2015 What I mean is that there has been a lot of negativity around the "The University of Akron" in the last years. The football team (our marquis sport) has been terrible. The University of Akron's academic rep has taken some hits around graduation rates,, financial issues, olive jars, restructuring some of the curriculum, decreasing enrollment, lowest attendance in the NCAA, etc. I think it is important academically and athletically to appeal to those outside of the Akron footprint.IF (and this is a big IF) we start to show improvement in some of these areas and there is some positive mojo created - lets pin it to The Ohio Tech Zips. Put the 1-10 seasons and all the other negativity on the University of Akron.There are several reasons to rebrand listed here, I think we fit most of them.http://brandingforthepeople.com/when-is-it-time-to-rebrand-your-company/Basketball has been fantastic. Soccer has been dominant. Track and Field has been excellent. Women's basketball has become a really good program. Most of the negativity has surrounded Scarborough and his tone-deaf leadership, and only football has been a negative on the athletics side. That's enough to support a name change...??? 1 Quote Link to comment Share on other sites More sharing options...
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