Back in April I received a generic email about a deadline to renew my season tickets. Failure to act would result in me losing my seats. The problem with the outreach is that I had downgraded my tickets to GA the previous year.
I was so disappointed by the lack of attention to detail I chose to reply and cc the AD.
I noted that with a season ticket base as small as ours, it shouldn't be hard to have personalized outreaches.
I also mentioned why I had downgraded my tickets and was disappointed in the lack of commitment to the football program. I referrernced the OSU game and OOC scheduling. I said if they changed their ways I'd be more than happy to purchase 4 club season tickets.
The rep emailed me back, apologized for lack of detail, and offered to say hello at a game.
The AD never responded. I never thought an AD would do a worse job than LW but here we are.
Whomever the new AD is needs to understand fundraising and marketing. Hopefully the president gets this due to his background.