This. Not getting into whether or not the rebrand was a good decision and/or looks good. It happened, we have the A, but it's worthless if you don't get it on the bodies of the masses in the greater Akron area.
Somebody should host a charity event where people bring in their gear from other colleges - mainly Ohio State - and trade it in for a Zips shirt/hat. Donate the Ohio State gear to Africa to get it out of the country, and get the Akron gear to the masses.