First of all, the marketing department has nothing to do with 1-win football teams, hiring Ianello, Porter leaving, and mediocre basketball. I've never worked in marketing but I can imagine it's easy to be given a a pile of crap and try to market it to the community as a steak. I don't think you, or anyone else around here has the right to insult people. If you think you can do a better job, why not apply?
The ONLY thing we have going for us right now is a good soccer team (which will end after this year) and a beautiful football stadium. But no matter how much incentive you give students to go to a football game, it doesn't matter if the team is a consistent loser. Take the Indians for example, they have one of the best marketing departments around. Fireworks and free stuff including JERSEYS are given away to fans and still no one shows up. Why? because the product on the field is bad.