skip-zip Posted February 13, 2015 Report Share Posted February 13, 2015 Please folks, some of you are again making the assumption that when some young person gets hired into an athletic dept. and given a title like "marketing director" that they become a decision maker on strategies and policies. Quote Link to comment Share on other sites More sharing options...
3rd&twenty Posted February 13, 2015 Report Share Posted February 13, 2015 You can only do so much with no money.The RubberDucks do it with small budget and a lot of unpaid interns. It doesn't take a lot of money to be creative. It does take money to implement that creativity, though. 2 Quote Link to comment Share on other sites More sharing options...
RowdyZip Posted February 13, 2015 Report Share Posted February 13, 2015 Please folks, some of you are again making the assumption that when some young person gets hired into an athletic dept. and given a title like "marketing director" that they become a decision maker on strategies and policies. So Brad Swanson, a "young guy" had the leeway and money to come up with social media night, bobblehead giveaways, replica championship rings, etc, but we just lock the new guy in an office with nothing but a pen and a pad of paper huh? BS. The marketing department at UA needs to be innovative and creative just like those for minor league teams. Unfortunately, that's what MAC teams are. Pick a current event. Do something goofy with it. The Rubber Ducks made NATIONAL news for the Brian Williams thing. How much did it cost? A news release, some social media posts, a pair of pants, and a little $$ to pay a guy by the same name to read stories. This is not difficult.Apologies for changing the direction of the thread, but this is (or should be) a very important focus of athletics and falls directly under the scope of our AD. Use social media, be witty and creative. How much money did social media night cost? Team jerseys, and some banners. And they ended up making a bunch on selling replicas. 3 Quote Link to comment Share on other sites More sharing options...
CincyZip Posted February 13, 2015 Report Share Posted February 13, 2015 Hey guys, his name is Eric Stoller and his office phone number is 330-972-8459. I'm sure if you give him a call he'll be happy to explain what his vision is and what he has done since taking the helm.I don't think it is fair to just assume he is doing nothing. I remember the season Swanson hit his stride. The Zips won 19 straight, which I got to believe was a major reason for his success. Not taking anything away from Swanson, I still have all the stuff from that season lol. 1 Quote Link to comment Share on other sites More sharing options...
tpsjugglerdude Posted February 13, 2015 Report Share Posted February 13, 2015 I've been to every home game minus one this year and I can't remember a single game day promotion. I still have the bobbleheads, championship ring, and my black Akron shirt from when Brad was hitting on all cylinders. The problem is not even about us having money. Each of those promotions were sponsored by a local company who paid for the giveaways. Toldeo got creative (well, copied the Atlanta Hawks) and are hosting a Tinder Night. They got some national news for being the first college to host such an event. Quote Link to comment Share on other sites More sharing options...
Balsy Posted February 13, 2015 Report Share Posted February 13, 2015 The RubberDucks do it with small budget and a lot of unpaid interns. It doesn't take a lot of money to be creative. It does take money to implement that creativity, though.UA has plenty of talented and bright people on their campus. However, administration in positions of power don't take students seriously because, ya know, they're students! So until we start tapping THE BEST RESOURCE that we have... Quote Link to comment Share on other sites More sharing options...
skip-zip Posted February 13, 2015 Author Report Share Posted February 13, 2015 I've been to every home game minus one this year and I can't remember a single game day promotion. I still have the bobbleheads, championship ring, and my black Akron shirt from when Brad was hitting on all cylinders. The problem is not even about us having money. Each of those promotions were sponsored by a local company who paid for the giveaways. The sponsorship related promotions are all done by IMG. It's been that way for many years. I'm not trying to cut on anyone's skills or abilities. I am just trying to give all of you guys some insight into how things are structured, and who is actually making decisions. Quote Link to comment Share on other sites More sharing options...
zippy5 Posted February 13, 2015 Report Share Posted February 13, 2015 The sponsorship related promotions are all done by IMG. It's been that way for many years. I'm not trying to cut on anyone's skills or abilities. I am just trying to give all of you guys some insight into how things are structured, and who is actually making decisions. So IMG happened to quit making an effort the same time Brad left. Strange 1 Quote Link to comment Share on other sites More sharing options...
Dave in Green Posted February 13, 2015 Report Share Posted February 13, 2015 Since Eric Stoller has been on the job for six months now, he should just be hitting his stride. It sounds as if he had some award-winning ideas at Longwood. Hopefully that was accomplished on a tight budget like UA's so he has experience with underfunded promotions. His bio says his department increased Longwood sponsorships and ticket sales to all-time highs. Longwood's basketball team had only one winning season in the eight years he was there, so he has a lot more to work with at UA. Quote Link to comment Share on other sites More sharing options...
clarkwgriswold Posted February 13, 2015 Report Share Posted February 13, 2015 In honor of some of the footwear I've seen recently on the feet of Noah, Diji and some of the players, I think we are up for an "Ugly Shoes Night."No promotion will ever beat the St. Paul Saints "Larry Craig Bobblefoot NIght." Quote Link to comment Share on other sites More sharing options...
morris buttermaker Posted February 13, 2015 Report Share Posted February 13, 2015 Im thinking the team could sponsor a "wear blue and gold night".... Quote Link to comment Share on other sites More sharing options...
zippy5 Posted February 13, 2015 Report Share Posted February 13, 2015 Im thinking the team could sponsor a "wear blue and gold night".... Heck they could wear purple for all that I care as long as they keep winning Quote Link to comment Share on other sites More sharing options...
mes102 Posted February 13, 2015 Report Share Posted February 13, 2015 I'm surprised TW hasn't set up a promotional night to celebrate #TeamOhio's national championship 1 Quote Link to comment Share on other sites More sharing options...
tpsjugglerdude Posted February 13, 2015 Report Share Posted February 13, 2015 The sponsorship related promotions are all done by IMG. It's been that way for many years. I'm not trying to cut on anyone's skills or abilities. I am just trying to give all of you guys some insight into how things are structured, and who is actually making decisions. I'm well aware of IMG being in charge of promotions. Brad came up with a list of promotions that he wanted to do (bobble heads, ring, etc) and told IMG exactly what we wanted and for them to go out and sell it. Quote Link to comment Share on other sites More sharing options...
clarkwgriswold Posted February 13, 2015 Report Share Posted February 13, 2015 Could someone please explain the TeamOhio thing for the newbies. Quote Link to comment Share on other sites More sharing options...
Dr Z Posted February 13, 2015 Report Share Posted February 13, 2015 Could someone please explain the TeamOhio thing for the newbies.Upset fans responded hereI'm releasing a new shirt this spring. 4 Quote Link to comment Share on other sites More sharing options...
Captain Kangaroo Posted February 13, 2015 Report Share Posted February 13, 2015 it was a desperate attempt to be a remora on Ohio State's belly. Quote Link to comment Share on other sites More sharing options...
Sportsjunkie330 Posted February 13, 2015 Report Share Posted February 13, 2015 Im thinking the team could sponsor a "wear blue and gold night".... I'd like to see "Team wears the same shoes night". Quote Link to comment Share on other sites More sharing options...
Blue & Gold Posted February 14, 2015 Report Share Posted February 14, 2015 Upset fans responded hereI'm releasing a new shirt this spring. Quote Link to comment Share on other sites More sharing options...
Blue & Gold Posted February 14, 2015 Report Share Posted February 14, 2015 I'd like to see "Team wears the same shoes night".Haha. Especially since LeBron has Nike make special UA Zips editions of his LBJ shoes. Why aren't we wearing those? Quote Link to comment Share on other sites More sharing options...
K92 Posted February 14, 2015 Report Share Posted February 14, 2015 How's a guy get one a dem shirts, Doc? Quote Link to comment Share on other sites More sharing options...
ZippyRulz Posted February 15, 2015 Report Share Posted February 15, 2015 I'm surprised TW hasn't set up a promotional night to celebrate #TeamOhio's national championship It may only be because of ZN.o protestations that he didn't.. Quote Link to comment Share on other sites More sharing options...
Dr Z Posted February 15, 2015 Report Share Posted February 15, 2015 How's a guy get one a dem shirts, Doc?I'll have to check with one of my vendors, maybe I can provide heat transfers and you can do them yourself. Front and back one color imprint, with a minimum of 6 shirts at custom ink comes to thirty bucks each. A little steep IMO.You could always take up a new hobby, then we can be like LBJ on any subject we like. Quote Link to comment Share on other sites More sharing options...
morris buttermaker Posted February 15, 2015 Report Share Posted February 15, 2015 Same shoes???Look at me, look at me Quote Link to comment Share on other sites More sharing options...
ewbrooman1 Posted February 15, 2015 Report Share Posted February 15, 2015 Im thinking the team could sponsor a "wear blue and gold night".... Let's not go crazy there thinking the team might wear the actual school colors. Quote Link to comment Share on other sites More sharing options...
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